We recently achieved our latest milestone - 1,500 LIVE customers using SparkLayer! We’re really proud to have brought so many new customers on board, to help them make B2B eCommerce a reality, and to support the growth of their wholesale sales channel.
Before working with us, most of our customers were manually processing their B2B orders because they hadn’t yet found a straightforward way of automating them. It’s been brilliant to share a sophisticated way of managing complex B2B setups while maintaining the front-end experience many have come to expect when shopping online.
The demand for an intuitive, D2C-style buying experience is growing exponentially, and it’s something that’s shaped our product roadmap.
“We feel privileged to be able to play a part in our customers’ business journeys and to genuinely help them grow their B2B operations. It’s thanks to them that we’re able to constantly innovate and evolve SparkLayer and help more and more businesses succeed.” ~ Chris Mattingly, Co-Founder and CEO at SparkLayer
So, what types of customers are we seeing joining SparkLayer? It truly is an amazing spread of different industries, sizes, and locations. In the last few months, we’ve onboarded brands selling bedding, clothing, sporting goods, eyewear, card games, coffee, and much more.
A lot of the customers we work with are exploring their wholesale channel for the first time and have just discovered a market for their products, which is a very exciting time for us to get involved! We’ve also seen a shift towards internationalisation and expansion, with more B2B businesses selling online and scaling across omnichannel retail.
So - what next for SparkLayer? While we take a moment to reflect on this milestone, there’s much in store for 2024 as we continue our mission to simplify B2B eCommerce and help customers grow their B2B businesses!